Based on the point view of farmers' demand, using survey data collected in Dongting lake region of Hunan province, we measured farmers' demand satisfaction rate of productive financing, and used Logsitic regression model to analyze its influence factors. The analysis results show that: farmers' demand satisfaction rate of productive financing is not high, accounted for only 54.14%. Age of household head, distance to the market and the existence of rural cooperation organization are the significant influence factors on farmers ' demand sati...