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C2C E-commerce credit comprehensive evaluation model for multi-factors

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成果类型:
期刊论文
作者:
He, Qingquan;Zou, Yuanmei
通讯作者:
He, Q.(qingquan_he@126.com)
作者机构:
[He, Qingquan] School of Science, Hunan Agriculture University, Changsha 410128, China
[Zou, Yuanmei] School of Engineering, Hunan Agriculture University, Changsha 410128, China
[He, Qingquan] School of Business, Central South University, Changsha 410083, China
语种:
中文
期刊:
International Conference on Internet Technology and Applications, ITAP 2010 - Proceedings
年:
2010
机构署名:
本校为第一机构
院系归属:
工学院
理学院
摘要:
This paper analyzes the problems of the main credit evaluation model,and establishs an improved comprehensive evaluation model for C2C e-commerce credit;The improved model is based on the main indicators of the current credit evaluationt: product quality, logistics, and service attitude ,and comprehensive considerates the impact weights of various indicators ;At the same time , We calculate the user's credit with the counterparty creditworthiness number of transactions and transaction amount . For new users, We places the user's level of social credit in place of its initial credit status, and...

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